Online Marketing Strategy
Most businesses don't have the time, experience, or expertise when it comes to marketing and promoting their web sites. Most spend a few hours building their web site and then they forget about it, hoping that potential customers will somehow find out about it.
We call this the "Field of Dreams" marketing strategy. These business owners build a web site and hope their customers will come. Usually they are disappointed.
What would happen if you ran your business according to this kind of marketing plan? Do you think you'd have many customers coming by your office? Probably not.
The same is true for your web site. Without a comprehensive online marketing strategy, your potential customers won't know your web site exists. And if they don't bother to visit your site, you might as well be throwing away the money you spend on web site hosting and domain fees.
Our concept is simple. We will design a comprehensive online marketing strategy that keeps your business goals and objectives at the center. Your web site needs to work for you - not against you. On the Internet this means it should be accomplishing some very real goals. If you web site is not creating sales, generating leads, or developing an awareness of your business among potential customers, then your web site is probably losing money.
Whether your web site needs search engine optimiation or you would like to develop an online mailing list to decrease your marketing costs, we can help you develop a strategy that will pay off for you in the long run.
We invite you to a free consultation where we can evaluate your business and your website. It's confidential and there is no obligation. Contact us to request a free quote.
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